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In the area of Marketing, often we recommend a studio strengthen its brand identity, messaging and/or positioning
If you are selling – when you should be marketing – your creative firm is jumping the gun. And blowing it
Practical advice from a PR expert who specializes in helping creative firms get the word out.
If your creative firm makes money by selling services, you can only go so far. The best firms thrive by creating value instead
Creative firms are brilliant at marketing the brands of their clients, yet struggle to market and position themselves.