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If you are selling – when you should be marketing – your creative firm is jumping the gun. And blowing it
The counterintuitive – and highly effective – pitching approach to winning six or seven-figure projects.
Stop being so polite. Every project has a budget. Don’t ever send a proposal without first knowing it.
Sales is a system: Joel Pilger and Tim Thompson discuss the role of the Executive Producer
Do you ever worry you are charging too much? What if you are charging too little?