I just finished a Zoom call with yet another owner whose studio is proving my theory: You don’t have to wait until things become clear… Your business can thrive… And you can begin today. In my webinar How (Some) Studios Are Crushing It… Despite COVID, I spelled out the framework. Since then I’ve received so much…
I’ve spent the past four weeks probing the question: How are one-third of studios thriving right now despite COVID? I’ve spoken with many owners. But when one of my former clients said this (shared with permission): “Our sustained workload is a result of making investments: a year of steady cold emails, email blasts, and content…
Here is something you won’t hear from yourself or one of your peers anytime soon: “We’re doing great. In fact, we’re crushing it!” During our present global crisis, a statement like this comes off as tone deaf. Insensitive. Glib. Yet for about 1/3 of creative firms out there… It’s true. Why? Now through the start…
“Can someone remind me how the whole PPP forgiveness thing works?” If you are an owner of a US-based creative firm which received a Paycheck Protection Program loan, you may not recall all the finer details of the program or (on many owners’ minds today) how to maximize your PPP forgiveness. Don’t be embarrassed. Being…