Are you more excited about today or tomorrow? Last night during our London QOHORT mastermind at SoHo House, one of the owners shared his struggle with wearing the title of CEO: “I’m not even really sure what that title means…” Upon hearing this our featured guest Blair Enns (of Win Without Pitching fame) encouraged this owner with a…
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Prediction: in 2019, Brand loyalty will become a losing marketing strategy with exponentially decreasing returns Because Direct-to-Consumer marketing (D2C) will also fundamentally change video production If you have only one takeaway from 2018 it is the significance of D2C. NBC News Digital SVP Nick Ascheim, argued that “content publishers and brands need to shift focus…
“BUDGETS KEEP GOING DOWN. BUT PROJECT REQUIREMENTS KEEP GOING UP!” Have you heard yourself recite this common complaint? I’m constantly being asked what to do about these types of seismic shifts occurring in our industry. Studio and production company owners feel trapped by forces beyond their control. Sometimes my answer isn’t what they want to…
"Being based in Denver, what we were able to accomplish outside of, say, one of the major markets like New York or LA, was pretty remarkable." – Joel Pilger RevThinker and Partner Joel Pilger was interview on the School of Motion Podcast by founder Joey Korenman for an honest – even raw – conversation about...
As our team looked back on 2018, we felt gratitude. As we look forward to 2019, we see opportunity. What about you? Early in my career, I remember once entering a new year not feeling gratitude nor seeing opportunity, but just feeling stuck. The opportunities were few and the obstacles were many. I felt like a…
Save the Date: QOHORT Q1 2019 The next round of QOHORT events have been announced. In addition to New York and Los Angeles masterminds, RevThink is delighted to announce a kickoff event for our new chapter in London: London January 17 Featured guest Blair Enns, CEO at Win Without Pitching and author of Pricing Creativity....
"If you get this wrong, you will push yourselves to try and produce great work… but never produce truly great work." – Joel Pilger Through next week, RevThink consultant Joel Pilger is leading a webinar entitled Why Up-and-Coming Studios Get Stuck. Exclusively for business owners running studios, agencies, and production companies, Joel is answering questions like:...
Announcing Confab: The Live Weekly Forum RevThink is pleased to announce Confab, the next step for graduates of the Jumpstart accelerator. Structured as a private, live weekly forum hosted by consultant Joel Pilger and his guest experts, Confab is a safe space where members make rapid – and consistent – progress to strengthen their creative businesses. Let’s keep...
"What we want to do is take all of our expertise, professionalism, and technology... and put our 15 year-old passion into it." – Justin Kanner In this episode in our Profile of the Creative Entrepreneur series, Joel Pilger speaks with Justin Kanner and Heather Roymans, partners at creative studio Alter Ego. If the name Alter...
"I look at the digital video marketplace through the supply chain and the thing that I think is missing – in all digital media publications – is writing from the perspective of, 'Okay something happened. Why is it worth my time?'" – Andrew Rosen In episode 59 of the RevThinking podcast, Tim Thompson sits down...