Hello, I’m that client you’re dying to work with. And right now, I have a whole bunch of problems that are a perfect fit for your creative firm to solve. So… Am I trolling the web trying to find you? Heck no. Am I looking at your ads in my Google feed? Haha, that’s laughable….
Insights
Thanks for all the great feedback on this current email series. I consider it a privilege to travel the world and work with so many fabulous creative entrepreneurs like yourself. Today our series continues – as we stack up the layers in your Thriving Creative Firm – with a look at the most vexing element:…
What if you could focus your time/energy on doing what you love? Now hold that thought… In my previous email, I argued that next-level creative firms know 5 things (that others firms don’t), namely: Great Work only comes from… Better Clients that can be found using… Powerful Outreach which is based upon… Narrow Positioning that flows from… Genius And…
Yesterday I kicked off this email series to help your business reach escape velocity in 2020 as we answer the question: What do next-level creative firms know (that others don’t)? By “next-level” we mean a studio, agency, or production company which consistently stands out, produces brilliant creative, and is highly profitable. Described that way, I…
How would you answer? In NYC last week, I asked five different studio / agency / prodco owners: “How are you feeling about your 2020 goals?” Each owner shot me a look that said, “Seriously?!?” What about you? Would you have shot me the same look? If so, I can offer a theory of why…
My colleague and author Blair Enns wrote me last night to let me know The Win Without Pitching Manifesto is on sale – today only – at Amazon for just $0.99. It’s a classic must-read for every creative entrepreneur. Better yet, at that price, the ROI is approaching infinity. Cheers, Joel P.S. As of today,…
Greetings from NYC where I’m looking forward to our next Qohort dinner. Which got me wondering… what keeps you up at night? Chances are – as with all business owners – it’s those pesky issues over which you feel you have no control. These are what I refer to as “Every owner’s 2 AM issues.”…
Ashley at RevThink here. I was speaking with a studio owner over the holidays about “awardness.” And no, that’s not a typo. I did not mean “awareness.” I mean awardness. Which I define as: a·ward·ness | əˈwôrdnəs | noun A method for creative firms to generate killer awareness by winning awards. But — if you’re…
RevThink founder Tim Thompson had a call with a podcast listener just before Christmas (let’s call her Carolyn) who was excited to strengthen and grow her business in 2020. And she was intrigued to finally connect with the industry’s only consultancy focused on creative firms. Her firm is ready. However, because she’s never worked with…
Years ago this quote — from the book A Million Miles in a Thousand Years by Donald Miller — changed my life: If what we choose to do with our lives won’t make a story meaningful, it won’t make a life meaningful either. Because back when I ran my successful studio/prodco, I had always considered…
