This week on RevThoughts Joel Pilger and Tim Thompson discuss “Greatness: goal or byproduct.“ Listen to past episodes at the RevThinking Podcast page or subscribe at iTunes, Spotify, or Soundcloud. SEARCH POSTS Accelerators Articles Clients Earthquakes Events Insights Most Popular Podcast THE 7 INGREDIENTS™1. Creative 2. Production 3. Marketing 4. Sales 5. Finance 6....
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"All I need is my family, a bottle of wine, and some warm weather, and I'm happy." – Joey Korenman In this episode of the RevThinking podcast, Joel Pilger speaks with Joey Korenman, founder and CEO at School of Motion. From a successful – yet unfulfilling – role in motion design studio to founding School...
This week on RevThoughts Joel Pilger and Tim Thompson discuss “running your business vs. living your best life.“ Listen to past episodes at the RevThinking Podcast page or subscribe at iTunes, Spotify, or Soundcloud. SEARCH POSTS Accelerators Articles Clients Earthquakes Events Insights Most Popular Podcast THE 7 INGREDIENTS™1. Creative 2. Production 3. Marketing 4....
"When you know the box, it's a lot easier to think outside of it." – Justin Barnes In this episode of the RevThinking podcast, Joel Pilger speaks with Justin Barnes, founding partner and creative director at VERSUS. Listen in for a candid conversation with Justin as he shares his journey co-founding his Creative Studio right...
"The places the growth is going are not the traditional cable networks anymore, so now I need to pivot my business and talk to these people about how I can help them meet their business goals." – Michael Smith In this episode of the RevThinking podcast, Joel Pilger speaks with Michael Smith, independent consultant and...
Mailchimp finds success with in-house video (and audio) campaigns And, how it weaned itself off of agencies like Droga 5 This was a fascinating read because it highlights a direct-to-consumer brand taking creative into its own hands to convert small business owners to customers, and pushing its agencies aside. The nine-person Mailchimp Studios team (six…
RevThought episode 005, our newest show on the RevThinking podcast: snackable conversations between Joel Pilger, Tim Thompson, and impromptu guests. Our topic is “Marketing is not for quitters." Listen to past episodes at the RevThinking Podcast page or subscribe at iTunes, Spotify, or Soundcloud. SEARCH POSTS Accelerators Articles Clients Earthquakes Events Insights Most Popular...
Deepfake technology is forcing reforms on publicity and privacy rights And those reforms, alongside developing technology, point to coming controversies on the horizon I have written about the challenges of deepfake technology before in Newsletter #146, and this piece above reflects a crossroads for deepfake technology in entertainment. Because though “many of the nightmare scenarios…
Brands’ needs for “cheaper services” raise ethical questions around the ad industry But, in digital advertising, efficient may be more valuable than cheap The Digiday piece above, breaking down the increasingly “transactional” nature of agency-client relationships, emerged last week alongside side this AdAge piece arguing for ethical media buying, which asked “What would an ethical…
The Video of the Week David Beckham delivers AI-generated, deep-fake multilingual malaria awareness Back in Newsletter #146, I highlighted how deepfake videos (convincing but fake audio and video) “present real challenges, and surprisingly, opportunities for publishers”. Here, RG/A, Ridley Scott Associates and video startup Synthesia partnered produce a video of international superstar David Beckham speaking…
